What we look for in founders

at Pioneer Square Labs

We have one goal at Pioneer Square Labs: to work with exceptional leaders to create category-defining, technology-driven companies.

If you believe that building and leading a startup is the next important chapter in your story, we would love to talk with you.

Who are you?

You may have founded and built a company from the ground-up before. You may be a leader at a big company who is an entrepreneur and builder at heart, ready to start something of your own. Or you may have been an early employee at a startup, helping to build something powerful from Day One.

No matter your background, one thing is for sure: you are hungry to build something great from scratch, and you bring a powerful set of experiences with you.

What will it be like to start a company with PSL?

The life of a startup CEO is difficult, but can be incredibly rewarding. It will be the rollercoaster of your life.

You will start by working alongside our team of digital marketers, designers, software engineers, data scientists, and business analysts to drive an idea to spinout. We will work together to build your product, find early signs of product-market fit, and build an A+ team. Many times you will be forced to pivot your concept based on customer feedback or kill an idea altogether.

You will refine and pitch the company’s vision tirelessly to find the right investment partner to join you on your journey.

You will be paid from Day One, creating an opportunity for you to start a company, regardless of your life situation. 

We look for founders who are...
  1. World-class team builders. You attract and retain amazingly talented people.
  2. Visionaries. You inspire, setting the mission and vision for your company.
  3. Customer-centric. You focus maniacally on a target customer to ship a world-class product quickly that fills a burning need.
  4. Scrappy. You find ways to get things done before anyone thought you could, in ways others never dreamed of doing.
  5. Strategic. You know how your industry ecosystem will unfold, and how you can perfectly position your company within it as it develops.
  6. Magnetic. You are exceptional at recruiting resources for the company: in fundraising, landing customers, and building relationships in an ecosystem.
About Us

PSL is a startup studio and early-stage venture capital fund based in Seattle. We move fast and build innovative companies by bringing together world-class talent, big ideas, and investment capital. We’re entrepreneurs, investors, and builders focused on igniting and building venture-scale companies.

Our background lies in starting companies from scratch to scaling companies from $1M to $1B and beyond. We are a dedicated team of entrepreneurs, operators, and investors with a proven track record of building meaningful companies.

What should you look for in us?

When you start a company with us, you get access to the PSL Studio team, helping you to validate, design, build, and launch your company. You’ll find out early if customers want your product. You’ll get to rapidly prototype. You’ll go to market quickly without the typical administrative overhead of starting a business. You’ll also get access to recruiting resources to build your team, and work with our Managing Directors for connectivity to the broader startup capital ecosystem.

You should look for speed, A+ execution, and a network from us. You can think of us as your co-founder -- albeit one with a lot more arms and legs.

Ideas

Half of the ideas that we work on in PSL studio come from the founders, and the other half is generated by our internal ideation engine. If you have a specific idea or sector in which you have expertise and want to build a startup, you can email us below.